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Friday, March 21, 2008

Facebook Party during SXSW

Facebook hired Lumens to create a branded environment for a series of parties during SXSW in Austin TX.
Our challenge was to use the existing space and brand it tastefully. The challenging part was the space itself.

I used Modul8 software to create the masks and replicate the logos on the sails. Then I rendered it to disk and made DVD's for the 4 projectors. The sails flanked the sides of the room and we used blue LED color washes to tint the room blue.

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